Bert Berns the producer is the Phil Spector you’ve never heard of. Bert Berns the songwriter is the Leiber and Stoller you’ve never heard of. Bert Berns the label exec is the Jerry Wexler you’ve never heard of.

The Brill Building is taking over the musical stage! Already represented on Broadway by the Tony-winning “Beautiful” (Carole King) and “Jersey Boys” (the Four Seasons), the iconic songwriters’ building has now given birth to Off-Broadway’s “Piece of My Heart: The Bert Berns Story.”

The songwriter and record producer’s children, Brett and Cassie Berns, are mounting a jukebox bio-musical on their late father’s life, hoping it will add to his legacy.

“Twist and Shout.” “Under the Boardwalk.” “Piece of My Heart.” “Brown-Eyed Girl.” The songs are recognized almost everywhere. But their Jewish creator, Bert Berns, has nearly vanished into obscurity.

Even in his mid-1960s heyday, Bert Berns was barely known beyond the obsessives who studied songwriters’ and producers’ credits on 45 r.p.m. records and LP album jackets. But now, Bert Berns is having a moment. On Monday, a new musical named for another of his well-known songs, “Piece of My Heart,” opens Off Broadway at the Pershing Square Signature Center.

Chances are that you’ve never heard of a man named Bert Berns. But most likely you know the songs “Twist and Shout,” “Piece of My Heart,” “I Want Candy,” “Here Comes the Night,” and “Hang On Sloopy.”

The Beatles, Rolling Stones, Led Zeppelin, David Bowie, Otis Redding, not to mention Neil Diamond and Van Morrison and of course, Janis Joplin…for sure it’s not an instant comeback to say they’re all connected to Bert Berns.

Come on and take it…for a little bit longer! Piece of My Heart: The Bert Berns Story has extended its off-Broadway run at The Irene Diamond Stage at The Pershing Square Signature Center.

Twist and Shout, Under the Boardwalk, Everybody Needs Somebody to Love, Piece of My Heart, Brown Eyed Girl and Hang on Sloopy. They are seminal pop hits and all involved, either as songwriter, producer or arranger, a man called Bert Berns. But how many people know about Berns, who was behind 51 hits in just seven years from 1961. That is poised to change with a new musical, Piece of My Heart: The Bert Berns Story, which opens in previews on June 25 and will be running Off-Broadway from July 21 at The Pershing Square Signature Centre, New York.

They never knew their father, but the children of songwriter Bert Berns have spent the better part of a decade trying to rescue him from oblivion.

The man who wrote the songs “Twist and Shout,” “Piece of My Heart,” and “I Want Candy” isn’t in the Songwriters Hall of Fame, or in the Rock and Roll Hall of Fame, but he does have a new musical, a new book, and an upcoming documentary all coming out within the next year.

Brett and Cassandra Berns answer 7 questions about their father.

He was born in the Bronx and died too soon in 1967, but Bert Berns still managed to write many memorable songs like “Hang on Sloopy” and “Twist ‘n Shout.”

There’s no denying that Bert Berns is not a household name. There’s also no denying that he should be.

You may not know his name, but you sure know his songs.

Bert Berns wrote and produced some of the 1960’s greatest hits for groups like the Isley Brothers — and those songs would be remade over and over in the rock ‘n’ roll era.

The actress sings “Are You Lonely for Me” from “Piece of My Heart,” a new jukebox musical about the life of the songwriter Bert Berns. The show is at the Pershing Square Signature Center.